POEtic republic Coffee

Nestled in the heart of Southtown, San Antonio, Poetic Republic Coffee is more than just a café, it’s a vibrant gathering place where creativity, community, and craft coffee come together. Founded by Jorge and Brenda, this locally cherished spot was born from a shared dream: to create a welcoming space for writers, artists, and coffee lovers alike.

Shop owner smiling while holding a latte inside Poetic Republic Coffee.
Shop owner standing behind the coffee bar at Poetic Republic Coffee.

THE CREATIVE CONCEPT

Our goal was to capture the heart of Poetic Republic Coffee. From the inviting energy of the space, to the craftsmanship behind every cup.

We followed the full journey from bean to brew, highlighting the roasting, brewing, and thoughtful attention poured into each drink. What emerged is more than a story about coffee; it’s a portrait of passion, community, and the everyday moments that connect us all.

Freshly roasted coffee beans spinning inside a roaster.
Camera view-finder filming coffee beans inside the roaster.

production

For video production, we used a documentary-style, handheld videography approach with a focus on natural, soft lighting and slow, deliberate movements.

Camera movements were kept gentle and organic to feel as if it were part of the environment, blending seamlessly into the café’s peaceful atmosphere. The soft glow of lighting we created to mimic the sunrise helped us achieve a warm, inviting tone and the untouched coffee equipment were used to add an authentic look to each shot.

Interview setup with the two café owners inside Poetic Republic Coffee.
Encima Media cinematographer capturing a latte under warm café lighting.

Post-production

Our goal was to enhance the visual intimacy we captured on set while bringing the full narrative of Poetic Republic Coffee to life trough professional post-production.

Storytelling was at the heart of every decision. We carefully structured every second to follow their journey, highlighting each step with purpose and clarity. From the roasting process to the final pour, we used pacing, sound, and color to guide the viewer through this crafted experience.

Post-production crew arranging coffee beans for the "LOVE LOCAL" title shot.
Coffee beans arranged on a wooden table to spell "LOVE LOCAL".
Tell your story